The Vizio-led Open Addressable Ready (OAR) effort -- which promotes and scales up national addressable TV campaigns -- says seven key technology partners have met certification specifications. The ...

LEDs are getting smaller and smaller, and the newest generations of indexable RGB LEDs are even fiddlier to use than their already diminutive predecessors. [Alex Lorman] has written some notes about ...

How often do you find yourself having to pause a project to make a test circuit or write some test code to find the source of a problem? Do enough variations of the same test and you’ll eventually ...

NEW YORK, Jan. 7, 2020 /PRNewswire/ -- Nielsen (NYSE: NLSN) today announced the beta launch of its Addressable TV platform. As part of the beta, programmers including A+E Networks, AMC Networks, CBS, ...